📊 Tus Métricas
LTV (Lifetime Value)
$2,000
ARPU ÷ Churn
CAC (Customer Acquisition Cost)
$100
Sales Spend ÷ New Customers
LTV:CAC Ratio
20:1
Ideal: >3:1
Payback Period
1.2 meses
CAC ÷ (ARPU × Gross Margin)
Churn Rate Anual
51.6%
Ideal: <10%
Proyección MRR (12m)
$13,000
Con churn + expansion